Businesses often struggle with social media success, especially on platforms like LinkedIn, due to a variety of reasons including competing priorities, inadequate research or no overarching strategy. To overcome these challenges, companies must prioritize their digital presence, invest in training or seek guidance from experts in the field. In this article, we list the the most common reasons businesses fail at social media marketing!
Navigating through uncertain times, such as a recession, poses a significant challenge for businesses and sales professionals. We give you a list of tactics that help build your sales pipeline in this insightful article.
A LinkedIn company page is essential for highlighting your organization's identity, culture and capabilities, improving branding, and running targeted advertising campaigns. But, many business owners tend to use Linkedin personal profiles instead. While both play distinct roles in establishing a strong presence on LinkedIn, in today's digital age, a well-crafted company page is not just beneficial but a strategic necessity for businesses looking to thrive in the competitive landscape.
Only 34% of companies globally use AI. Are you thinking of adopting AI to improve business efficiency but not sure where to begin? In this article, I talk about 5 sales tasks that can be delegated to AI!
It is crucial for Business-to-Business (B2B) organizations to have a LinkedIn Company Page and we've delved into six reasons why a strong LinkedIn presence is important.
During any sales process, we generally emphasize the pitch, product, and price. But, one crucial yet often overlooked aspect is the client's buying timeline and purchasing urgency. Understanding the timeline can transform your sales strategy and lead to successful collaborations.
A Business Development strategy enables you to identify, attract and acquire new business in a planned manner to achieve sustainable growth. Here are 7 crucial considerations when crafting a Business Development strategy.
Growing a business isn’t easy. Businesses that are successful and continue to grow, establish credibility around their brand with a sense of urgency. Not only does credibility help the brand image, it also leads to increased sales and revenue. Here's 7 tactics to implement in your business!
Small Business Owners are pulled in every direction, but sales skills are critical to their business growth. As we reflected on interactions with our small business clients, it became evident that everyone was stepping out of their comfort zone! Here's a few sales skills all business owners should equip themselves with!